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Deal Brain is open infrastructure, not an app you have to live in. It connects to any AI tool that supports MCP (Model Context Protocol), an open standard for giving AI assistants access to outside systems. Connect it once, and your organization’s institutional memory — deals, stakeholders, meetings, and how your team sells — is available inside the tool you already work in. We have step-by-step guides for the most popular tools:

Claude

Connect Claude to Deal Brain

ChatGPT

Connect ChatGPT to Deal Brain

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Using a different AI tool?

Any tool that supports MCP can connect to Deal Brain. You’ll just need these details, which you can also find on the Connections page in your Deal Brain settings: Paste these into your tool’s MCP settings, sign in with your Deal Brain account when prompted, and you’re good to go.

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What you can ask

Once connected, your AI tool can do far more than look up deals. Deal Brain exposes purpose-built tools across five areas: Admins get more: define Signals, configure Agents, manage Playbook sources, publish Canvas templates, and configure tracked fields. Some prompts to start with:
See Getting Started for the full prompt playbook.

Claude

Connect Claude to Deal Brain

ChatGPT

Connect ChatGPT to Deal Brain